How to Use AI Safely as a Small Business

More small business owners have continued to take the initiative on integrating artificial intelligence (AI) into their digital operations. AI automation offers a competitive edge in research, content creation, and customer management. It offers fast business solutions in exchange for customer and operational data. It might seem like a fair deal, but there’s a lot you don’t know about how AI collects, interprets, and uses your data. Data privacy, or lack of it, can have real-life consequences for your business. Thus, you must understand the impact of using AI tools […]

8 SEO Tips to Improve Search Rankings in 2020

It doesn’t matter what type of business you operate; you pretty much need a website in 2020. It is true that some companies still thrive without a website, particularly construction contractors, but those that do maintain an online presence will eventually and inevitably overtake their competition in workload and relevance. The internet is a fast-paced place—everything is in a constant state of flux, with continuous shifts in search engine algorithms and advancing technology. So, to stay on top, you also need to focus on your search engine optimization (SEO). Why […]

Website Maintenance Costs in 2020: What to Expect

Looking to launch a website soon? There is no better time to get started! With a plethora of tools and services at your disposal, you can have a fully functional website up and running within a few hours. However, it’s a good idea to figure out how much money you’ll have to dish out on website maintenance costs before getting started. In this golden age of tech, website maintenance costs are now a part of doing business. The good news is that these costs have remained relatively the same over […]